Archive for the ‘Internal Communication’ Category
Tuesday, October 5th, 2021
Effective corporate communication has always been important. Now, though, in a hybrid and continuing uncertain corporate environment, it’s more important than ever for organizations to determine how effective their corporate communications efforts are, and what adjustments or improvements need to be made to keep employees engaged, productive, and employed!
What worked pre-pandemic almost certainly doesn’t work anymore. It’s critical that corporate communications and HR staff work together to create a strategy and plan for moving forward.
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Tags: communicating with employees, communication strategy, corporate communications, employee brand ambassadors, Employee Communication, internal communications
Posted in Career Advice, Employee Communication, Internal Communication, Strategic Communications, Strategy | No Comments »
Thursday, September 30th, 2021
Blindspots are something we all have based on our past experiences, interactions with others, and the opinions and values we’ve formed over time. I remember learning early in my career about the Johari Window in a leadership seminar I attended. It’s a model designed to help us understand and improve communications through the recognition that we all are impacted by the things we don’t know. Human nature is such that each of us has biases and blind spots that we’re generally not aware of.
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Tags: bias, blind spots, constructive criticism, different perspectives, employee feedback, Johari Window, overcoming bias, seeking input, unconscious bias
Posted in Career Advice, Customer Communication, Employee Communication, Internal Communication | No Comments »
Tuesday, September 28th, 2021
Man Working From Home Having Online Group Videoconference On Laptop
Over the past several months I’ve been very interested, even excited, to see how well the forced experiment with remote work has evolved. Since 2008 I’ve been working remotely. Even prior to that, I had several writing clients that I worked remotely for; most I’ve never met. (more…)
Tags: effective management, effective remote management, gig economy, hybrid work, managing a team, managing online, managing remote workers, remote work, telecommuting
Posted in Career Advice, Employee Communication, Remote Work | No Comments »
Thursday, September 16th, 2021
I’m often surprised that the most overlooked audience, when it comes to communicating with key constituents, is the internal or employee audience. Companies are generally pretty good about recognizing that they need to communicate with customers and prospects, but employees tend to be an afterthought. This may be because of the assumption that since employees are part of the organization they somehow “know” what’s going on. After all, it was in the newsletter or on Slack, wasn’t it? The fact of the matter, though, is that companies can’t leave it to chance that employees are paying attention to the messages they’re sending, or that they understand which are the key messages that they should be paying attention to. (more…)
Tags: building brand ambassadors, communicating with employees, Employee Communication, employees as brand ambassadors
Posted in Employee Communication, Influencer Marketing, Internal Communication, Marketing and Branding | No Comments »
Friday, July 9th, 2021
Who could have predicted the rapid expansion of remote work and the “gig economy”? While the gig economy had already been making the news due to the emergence of companies like Uber and Lyft prior to the pandemic, the pandemic had had a significant impact on how companies are using and will continue to use remote workers in the future.
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Tags: gig economy, gig workers, managing remote employees, managing remotely, remote work, telecommuting, working with contractors
Posted in Career Advice, Employee Communication, Innovation, Remote Work | No Comments »
Tuesday, June 15th, 2021
Every organization has a culture whether it has worked hard to establish one or not. Just like brands, cultures exist whether we are deliberate about defining, nurturing, and managing culture or not. In fact, organizations often have multiple cultures just as they may have multiple brands. The process, far simplified, for managing both is the same:
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Tags: corporate culture, culture assessment, culture eats strategy for lunch, employee culture, managing corporate culture, managing culture, measuring corporate culture, signs of a strong corporate culture, signs of a weak corporate culture
Posted in Employee Communication, Internal Communication, Remote Work | No Comments »
Thursday, June 10th, 2021
There is no such thing as “the best” communication channel whether considering internal channels for employee communications or external channels to connect with customers and potential customers. All organizations can benefit from having a wide variety of communication channels (both synchronous and asynchronous) to ensure that employees throughout the organization, regardless of role or communication channel preference, are receiving key messages.
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Tags: communicating with customers, communicating with employees, creative communications, Employee Communication, internal communication, strategic communications
Posted in Customer Communication, Employee Communication, Internal Communication | No Comments »
Monday, December 28th, 2020
I’ve been interested in telecommuting – or what is more commonly these days referred to as remote work – for many years now. My interest prompted me to research and write a book on telecommuting in 1991. Having worked as a freelance business journalist for a long time, while also employed full-time as director of corporate communications in the education, energy, and healthcare industries, I had worked remotely with a variety of editors for many years. Why couldn’t I also work remotely as a corporate communications director for companies in other locations? (more…)
Tags: gig economy, managing remote workers, remote work, supervising remote employees, telecommuting, the new normal, working with contractors, working with freelancers
Posted in Career Advice, Employee Communication, Internal Communication, Remote Work, Training | No Comments »
Monday, November 2nd, 2020
I’ve been thinking a lot about remote work lately. Not only because of the coronavirus, and not only because I’ve been working from home since 2008, but because my new book “Managing Remote Staff: Capitalize on Work-from-Home Productivity” was released by Self-Counsel Press, a publisher I’ve written a number of books for.
I received a lot of input for the book from both those who manage remote staff and those who work remotely. Some have been doing this for a number of years; others only since the pandemic emerged and changed the work landscape forever. Companies have historically been hesitant to allow employees to work from locations other than their official workplaces. This is true for a variety of reasons, many revolving around trust, concerns about communication, and the ubiquitous concern managers have of being able to successfully manage employees when they are “out of sight, out of mind.”
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Tags: managing remote staff, managing remote workers, remote work, telecommuting, working remotely
Posted in Career Advice, Employee Communication, Remote Work, Strategy | No Comments »
Tuesday, September 1st, 2020
Peter Capelli recently wrote a piece for The Wall Street Journal suggesting that it’s time to do away with employee surveys. Like similar calls for doing away with performance reviews, there are some very good reasons to seriously consider doing away with them—many people don’t like them, response rates are often very low and, all too often, nothing is really done with the information received which serves to demotivate rather than engage employees.
However, I really wouldn’t agree with just getting rid of either employee surveys or performance reviews. With employee surveys, though, I would agree that many surveys are not done well and may not be yielding reliable, valid, and actionable information for HR leaders, managers, and organizations.
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Tags: employee engagement, employee satisfaction, employee surveys, performance reviews, research, surveying employees
Posted in Employee Communication, Internal Communication, Marketing Research | No Comments »
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