Content Marketing Institute’s 2015 “Small Business Marketing Trends-North America” study, sponsored by Copyblogger Media’s Rainmaker platform, focuses on how small business marketers are changing their marketing practices. It also points to some potential opportunities for these small businesses and others to better leverage the value that content marketing can provide. Chief among the keys to content marketing success is having a strategy. (more…)
Posts Tagged ‘B2B content marketing’
Small Business and Content Marketing: Opportunities Abound but Strategy is Key
Tuesday, December 1st, 2015Tags: B2B content marketing, B2B marketing, Brand Management, content marketing, Marketing, marketing strategy, online communications, SEO, Social Media, strategic communications
Posted in Content Marketing, Internet Marketing, Marketing and Branding, Marketing Communication, Strategic Communications | No Comments »
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