In Part 2 of this three-part series, we took a deep dive into successfully monetizing website content. Here, we take a look at some key considerations and best practice recommendations from digital marketing experts. (more…)
Archive for August, 2024
From Traffic to Income: A Comprehensive Guide to Monetizing Your Website—Part 3
Tuesday, August 27th, 2024From Traffic to Income: A Comprehensive Guide to Monetizing Your Website—Part 2
Thursday, August 22nd, 2024
In Part 1 of this three-part series, we took a look at how website content can be optimized to deliver a relevant audience as a first step to successfully monetizing that content. Here, we take a deeper dive into how to deliver content designed to be monetized. (more…)
From Traffic to Income: A Comprehensive Guide to Monetizing Your Website—Part 1
Tuesday, August 13th, 2024
While many people may not think of it this way, Amazon is likely one of the most successful—if not the most successful—websites from a monetization standpoint. Initially, it started as an online bookseller, but today, much of Amazon’s revenue comes through payments received from third parties selling products on its site—a practice referred to as affiliate marketing. Today, more than 60% of its sales come through independent sellers, the company reports.
Amazon, the gorilla in the room here, is the (more…)
10 Tips for Implementing Your Strategic Plan
Wednesday, August 7th, 2024
As I work with people on strategic planning activities—once we get over the initial resistance to strategic planning—one of the biggest barriers I find is concern about implementation. Too often implementation just doesn’t happen and organizations find themselves in an endless loop of planning without achieving measurable results.
Part of the problem, I believe, is that (more…)
Subcribe to This Blog
Brand Evaluation
CONTENT CREATION
PR/MEDIA RELATIONS
SOCIAL MEDIA
STRATEGIC PLANNING
