There’s an old saying in customer service that a customer who has a good experience with your business might tell a single friend while a customer who has a bad experience will tell ten. Unfortunately, those numbers might be drastically out of date in the age of social media. In an era where any individual has the chance to communicate with millions of people around the world, even a single incidence of poor customer service can have significant impacts for businesses of any kind. (more…)
Posts Tagged ‘going viral’
Daimler Learns About Viral Customer Service Stories the Hard Way
Thursday, May 30th, 2019Tags: Brand Management, consumer relations, Customer Service, digital communications, Employee Communication, going viral, media relations, pr, Social Media
Posted in Marketing and Branding | No Comments »
In Search of Viral Content: Is It Worth the Effort?
Tuesday, April 5th, 2016Online marketing is a crowded arena. Just check out Internet Live Stats to get an idea of the massive amounts of blog posts, websites, tweets, etc. It’s hard to stand out in the crowd, but every once in a while, some gem emerges that catches the attention of the masses and forms part of the collective consciousness. In other words, something goes viral. But how does that happen? (more…)
Tags: content marketing, digital marketing, going viral, Marketing, online marketing, Social Media, viral content, viral marketing
Posted in Blogging, Content Marketing, Internet Marketing, Marketing and Branding, Media Relations/PR, PR and Media Relations | No Comments »
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