blogging best practices Archives - Strategic Communications Strategic Communications

Posts Tagged ‘blogging best practices’

Blogging Best Practices

Tuesday, August 30th, 2022

A business contact of mine asked me recently about my thoughts on the value of blogs for generating revenue and the opportunity that may exist for writers to generate content for blogs.

Personally, I think the whole field of blogging is (more…)

Tags: blogging, blogging best practices, blogging ideas, content marketing, ghostwriting, making blogs pay, writing for blogs
Posted in Blogging, Content Marketing, Marketing and Branding | No Comments »

We’ve been writing this blog for a long time – since 2009 actually! It actually draws more traffic than our website and we’ve also been recognized over the years, most recently by Feedspot as a “Top 30 Communication Blog.” Recently we were asked by a reporter to share our top tips for effective blogging; we thought we’d share here as well. Here are our “Top 5 Tips for Building a Better Blog”: (more…)

Tags: blog, blogging, blogging best practices, building a better blog
Posted in Blogging, Content Marketing, Publishing | No Comments »

How to Build a Blog That Generates Results

Tuesday, May 30th, 2017

So you’ve finally put in the effort to develop a respectable blog. You’re posting regularly and consistently, and you’re posting about topical material relevant to your target audience. But nobody’s reading it. A common challenge we see with businesses trying to beef up their online presence is that they haven’t done enough to drive traffic to their blog. Here are some basic tips to help boost your blog traffic. (more…)

Tags: blog, blogging, blogging best practices, content curation, content management, content marketing, digital marketing, promoting content, small business blogging
Posted in Blogging, Content Marketing, Publishing | No Comments »

Blogs: A Natural Starting Point for Content Marketing

Tuesday, March 8th, 2016

At Strategic Communications, blogging is a big part of what we do, both for ourselves and for our clients. A robust, well-managed blog is a key element of any content creation strategy. As we’ve discussed in the past, quality content is a must when driving traffic to your site. Blogs are a great vehicle for this.

Obviously, part of implementing an effective blogging strategy require developing quality content for the blog. Assuming you’ve got quality content, your blog posts can serve as a great starting point for repurposing content across a variety of channels. Here are some of the things that we do to leverage the value of our, and our clients’ blog content: (more…)

Tags: blogging best practices, content management, content marketing, ebooks, LinkedIn Pulse, Marketing, podcasting, repurposing content, small business blogging, Social Media, video, whitepapers
Posted in Blogging, Content Marketing, Internet Marketing, Marketing and Branding, Marketing Communication, Strategic Communications | No Comments »

Avoiding the Pitfalls of Content Marketing

Wednesday, November 11th, 2015

In today’s marketing environment, content is king. Content is what drives potential customers to your website and gets them to know your brand and what your organization has to offer. Often, potential customers are first and foremost content consumers. They don’t care about your products or services, but if you have something interesting to show or tell them, they might keep returning to your site and getting to know your brand in the process.

But content marketing isn’t easy, and there are many pitfalls. (more…)

Tags: blog, blogging, blogging best practices, content management, content marketing, marketing pitfalls, sharing content, Social Media
Posted in Content Marketing | No Comments »

Best Blogging Practices

Tuesday, May 19th, 2015

By Linda Pophal

Blogging can seem like a big commitment and, to a certain degree, it is. After all, you don’t want to start a blog without committing to posting to it regularly. But the time and effort don’t have to be overwhelming. I started this blog in February 2009 and have been posting to it regularly ever since. Over the past few years, I’ve been posting a couple of times a week.

I have five tips for those wanting to start a blog, or do a better job of managing an existing blog: (more…)

Tags: blogging, blogging best practices, content marketing, Customer Communication, Marketing, marketing communication, online marketing
Posted in Blogging, Content Marketing, Marketing and Branding, Marketing Communication | No Comments »

The Biggest Mistake You May Be Making With Your Blog

Thursday, May 14th, 2015

A client contact asked me recently what I consider to be the “biggest mistake” bloggers make as they attempt to connect with their audiences. I’m sure there are many! I have been publishing this blog for several years now, and we also work with various clients to create and manage their blogs. There are a variety of mistakes that I have made (and, hopefully, learned from!) and many missteps that I see others make as well. (more…)

Tags: blogging, blogging best practices, business blog, content marketing, Customer Communication
Posted in Blogging, Business Development, Content Marketing, Marketing and Branding, Marketing Communication, Publishing | No Comments »

Posts Tagged ‘blogging best practices’