What do your Facebook page, your primary business website, your Twitter feed and your direct mailing materials have in common? Hopefully it’s a lot of things, and not just the fact that they are part of your content marketing and branding strategies. Although these are all different media, it’s important to make sure that your branding standards are both consistent across all social channels, and in alignment with your corporate website and overall branding guidelines. (more…)
Posts Tagged ‘social media branding’
In Marketing—Of Any Kind—It Pays to Be Consistent!
Saturday, June 18th, 2016Tags: aligning your brand, brand alignment, Brand Management, social media branding, strategic marketing, Strategy
Posted in Content Marketing, Marketing and Branding, Strategic Communications | No Comments »