Posts Tagged ‘evaluating freelancers’

Vetting Freelance Talent in 2023

Tuesday, August 22nd, 2023

The use of freelancers and contractors is on the rise, and this trend is likely to continue as hordes of workers are laid off or decide they simply aren’t willing to give up the freedom and flexibility of remote and hybrid work to return full-time to physical workplaces. Freelancers can offer great benefits to employers who know what to look for, what to look out for, and how to effectively evaluate talent before bringing them on board. (more…)

Best Practices for Finding Freelancers: Top Go-To Sources of Talent

Monday, August 2nd, 2021

video marketingContent is king, as the saying goes, and that’s certainly true in a digital world. Consumer appetite for content is at an all-time high and continuing to grow. That’s great for organizations that have well-oiled content creation teams in place to meet the demand. For others, though, developing content on a regular basis that is high-quality and focused on issues and topics that resonate with their audiences can be a challenge. The gig economy can help. A wide range of freelancers and contract content creators are available to organizations to help produce content for any format. (more…)

When You Need a Little Marketing Help

Tuesday, August 30th, 2016

Marketing_Social Media imageThere comes a point in the life cycle of many businesses when advertising needs outgrow the “homespun” and it’s time to call upon the services of a professional agency or consultant. Even small businesses can benefit from the third-party perspective and marketing savvy that experts can offer. There’s a misconception that agencies are too expensive for small companies. That’s not necessarily true. What you want, though, is to find an agency or consultant that focuses specifically on your needs and that has the expertise and insights to generate real results.

Here are some practical considerations that you should take into account when selecting an agency, or contractor, to help you with your advertising and marketing needs. (more…)