Posts Tagged ‘consumer privacy’

Google’s EU Fines Illustrate Key Business Concepts

Wednesday, May 29th, 2019

by Justin Grensing, Esq., MBA

Google has not had a great couple of years in Europe. In March, the company was fined 1.5 billion euros—roughly $1.7 billion—for antitrust violations in the online advertising market. This represents the third such fine against the tech giant since 2017. “With the announcement on Wednesday, the European fines against Google total roughly €8.2 billion, or $9.3 billion,” says an article by Adam Satariano for the New York Times. “But the bloc has not received any of the money yet; Google is appealing the earlier decisions, and is mulling whether to appeal the most recent ruling.”

These fines provide some interesting business lessons relevant to any industry. (more…)

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Contextualized Content: Where Will It Go From Here?

Monday, March 2nd, 2015

A friend recently expressed amazement that, in the process of conducting a Google search, Google somehow magically knew what she was searching for. She deemed the experience “creepy,” and many would say the same thing. Regardless of how creepy it may or may not be, though, it’s just the tip of the iceberg of something that consumers are experiencing more and more as they navigate the online world through laptops, tablets and smart phones. (more…)

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