Posts Tagged ‘writing effective emails’

10 Advanced Subject Line Strategies for Maximizing Your Email Open Rates

Tuesday, January 9th, 2024

Despite sentiment to the contrary, even in a text message heavy world, email marketing still gets traction, especially for business-to-business (B2B) marketers.

However, the success of any email marketing campaign hinges on one crucial factor: the open rate. If your emails aren’t being opened, they’re not doing their job. One of the most important factors affecting open rates is the subject line.

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