I’ve been involved in both PR/media relations and business journalism for a number of years. So many years, in fact, that I can recall the days when I had to write copy on a typewriter without an auto-correct function. I honestly can’t even fathom how I managed to do that. Think about the work (and re-work) involved in making even simple edits to a document. You’d literally have to pull out one sheet and start from scratch. Even more mind-boggling (even for me) is that I wrote quite lengthy articles that way. (more…)
Posts Tagged ‘media outlets’
This is What PR Then, and Now, Looks Like
Wednesday, August 23rd, 2017Can You Believe Anything You Read?
Tuesday, November 13th, 2012I just finished reading Blur: How to Know What’s True in the Age of Information Overload and thoroughly enjoyed it. It’s a topic that I’ve often pondered as I’ve watched the shift from traditional news coverage to the rapid expansion of information sources that allow literally anyone to have a “voice.” But how can we as consumers–or as journalists, which is a hat I often wear–separate fact from fiction from self-promotion.
The book offers some very in-depth insights and examples which I found fascinating–and helpful. In brief, the authors outline a process that involves asking the following questions: (more…)
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