Companies crave content—high-quality, timely, and accurate content that is brand supportive and designed to connect and compel target audiences to some desired action. To achieve these goals content providers, publishers, and organizations must establish content review processes. These processes generally involve multiple touchpoints, and many eyeballs. Everyone is reviewing content for different reasons—from grammar, spelling, and style compliance, to SEO, content accuracy, and more. Content marketers in regulated industries are subject to even more scrutiny.
Unfortunately, more reviews means more costs. Circular rounds of review squeeze the life out of carefully crafted content.
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Brand Evaluation
CONTENT CREATION
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SOCIAL MEDIA
STRATEGIC PLANNING
