Archive for the ‘Career Advice’ Category

Networking in the Digital Age

Sunday, October 23rd, 2016

It simply can’t be overstated just how important networking is for business professionals. But, in an increasingly online world, the game has changed significantly from the days of handing out business cards at cocktail parties. Here we explore the concept of online business marketing. (more…)

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Intuition vs. Thoughtful Decision: Finding the Right Balance

Friday, September 30th, 2016

business decisions, making effective decisions, business decision-making, intuition

In business even the biggest companies don’t always get it right. Things move quickly in the business world and we’re all operating in a very fluid, and volatile, environment. While it’s easy, in hindsight, to be critical of the blunders that even the most powerful organizations in the world fall prey to, it’s important to keep in mind how pressure often gets in the way of making a thoroughly thought-out decision.

Sometimes, of course, the pace of change prevents the level of research and analysis that some might feel most comfortable with. Business leaders need to have sound instincts for making snap decisions that could have enormous implications for the business, its shareholders, its employees and its customers.

Here are three ways to help find the right balance between intuition and thoughtful decision to boost the odds that you’re more often right, than wrong. (more…)

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Tips for Business Networking: Online and Off

Thursday, September 15th, 2016

networking, business networking, effective networking, business development, developing new businessWe talk a lot about the value of online marketing and analytics for growing your business. These are crucial tools; however, it’s also important to keep in mind that business is also very personal. While outreach through the internet is certainly a must, knowing how to effectively network on a more personal level is critical. This is especially true for larger customers, business-to-business relationships and engaging with key influencers. The same is true for executives in larger organizations. As reported in Fast Company, “A recent study of 6,000 executives at 3,000 companies in the U.S. and Europe found that executives with 50% more professional contacts above the average, had a salary 3.5% or $15,000 higher than their less gregarious/friendly/sociable colleagues.”

So how can you network online, and off, in a way that’s designed to build value—and relationships? (more…)

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Best Business Books for Young Professionals

Wednesday, August 3rd, 2016

Bookshelves-smallLast semester, I taught three sections of a strategic management course at a local university. The students were all seniors, near graduation, and many had already landed a job and were ready to enter the business world full time. I thought it might be helpful to share some recommendations for great business books that might help them as they entered the business world, recognizing, of course, that few students in college have much time for leisurely reading outside of their required coursework.

And, while many seemed bored and disinterested as I shared my recommendations (no real surprise there, I suppose), I persisted. Interestingly enough, by the end of the semester — and even after — a number of them contacted me to ask if I could send them the list of books I’d recommended. (more…)

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No Cost, Low Cost Productivity Tools to Help You Get More Done With Less!

Tuesday, July 26th, 2016
pen, magnifying glass and the working paper with a diagram

pen, magnifying glass and the working paper with a diagram

Small business owners know that the seemingly little things involved in running their operations can take up a great deal of their time. So any time we’re able to find ways to be more efficient and shave time off of our routines, we jump at the opportunity.

Today we’re lucky that there are a number of apps that help to do just that—many available at no, or low cost. Here are some of the tools that we’ve found most useful in helping us to manage our days and our client accounts:  (more…)

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Some Productivity Apps to Check Out!

Tuesday, May 17th, 2016

Lately I’ve been receiving multiple submissions from random bloggers requesting that I share them on my site. It’s something that I’ve considered doing and have had a “to do” item for some time to come up with some criteria for reviewing and potentially publishing contributed content, but I just haven’t gotten around to it. Today, though, I received an item that I thought was useful enough, and non-promotional enough, that I felt it was worth sharing. (more…)

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Leveraging LinkedIn in Your Job Search

Thursday, May 12th, 2016

With graduations on the horizon many are actively engaged in job search. LinkedIn can be your best friend.

It’s probably no surprise that LinkedIn is a great tool for job seekers. After all, unlike other, more social, social media sites like Facebook, Twitter, etc., LinkedIn is intentionally geared toward the professional sphere. But, chances are that, unless you’re in sales, own a business or are in the market for a new job, you probably aren’t spending a lot of time on LinkedIn. You should be. (more…)

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Building Your Personal Brand

Thursday, March 10th, 2016

For many people, recognizing that they have a “personal brand” may be a foreign concept. After all, products have brands, right? Yes, that’s true but so do you! And, if you’re a business professional, you should realize that your services, whether as an entrepreneur, or an employee, are not commodities. To set yourself apart from your competition, it’s crucial to develop and promote your own, unique, personal brand. So how do you do it? We’ve covered the topic of personal branding in the past, but it’s one that’s certainly worth revisiting. (more…)

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What Defines an “Expert” in 2016?

Thursday, February 18th, 2016

In the “old days” finding experts was largely limited to identifying them through academic circles or highly regarded trade and professional publications. Experts were, in essence, “vetted” and those seeking their input could rely upon their veracity, authority and credentials. But, things have changed. Today, quite literally, anyone can be positioned as an “expert”–whether they really are or not. This has become possible because of the World Wide Web and a plethora of online communication channels, including websites, social media, blogs, etc. This is both a good and a bad thing. Interestingly, it is both good and bad for experts and non-experts. Here’s why: (more…)

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How Well Are You Managing Your Personal Brand?

Tuesday, February 16th, 2016
Most of us are familiar with the concept of branding from a marketing perspective. Brands like Nike, Coca-Cola, IBM and Target are well known. Also well known is the time, effort, expense and attention that goes into managing brands. But brand management isn’t just for organizations. Individuals have brands too, and, just as with major companies, those brands need to be carefully managed to achieve desired results. Here’s how.

(more…)

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