Posts Tagged ‘managing your personal brand’

How Well Are You Managing Your Personal Brand?

Tuesday, February 16th, 2016
Most of us are familiar with the concept of branding from a marketing perspective. Brands like Nike, Coca-Cola, IBM and Target are well known. Also well known is the time, effort, expense and attention that goes into managing brands. But brand management isn’t just for organizations. Individuals have brands too, and, just as with major companies, those brands need to be carefully managed to achieve desired results. Here’s how.

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