Posts Tagged ‘client relations’

Best Practices in Sending Holiday Greetings

Tuesday, December 23rd, 2014

This is the time of year when we reach out to friends, family members and business associates to share greetings of the season. But what was once a relatively straightforward practice has become increasingly complex both because of the growing awareness that not everyone celebrates the same holidays and because of the increasingly cluttered nature of both online and offline mailboxes.

How can you send a greeting that will be both received and relevant but will not inadvertently offend some segment of your audience? (more…)

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Brilliance is not enough – you need to build relationships!

Thursday, February 20th, 2014

Maybe it’s because I grew up in a family-owned business. Maybe it’s because I grew up a bit “socially awkward.” Maybe it’s because I spent 20 years in corporate communications. Whatever it is, I grew up with a very strong sense of inclusiveness when it comes to interacting with people. The concept that you “can’t judge a book by its cover” has always been meaningful to me; I’ve always enjoyed interacting with and learning from a broad range of people–trying hard not to pre-judge those I come into contact with. That has served me well. (more…)

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Landing Your First Client, Customer or Patient

Thursday, February 7th, 2013
For those in consultative roles, clients are everything. As consultants consider the launch of their businesses, obviously one of the first questions is: “where will my first client come from?” My answer, based on my own experience, as well as discussions with consultants in a variety of fields is: from those you know. Many consultants and freelancers have launched their businesses, initially, by reaching an agreement with a current employer to take on work on a contract basis and that can be a great starting point. If that isn’t possible, another channel to pursue (more…)
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