Example of QR Code in Print Ad

I’m still fascinated by QR codes! Recently came across an ad in a magazine I was browsing through that included a QR code. It was an ad for “Hearts on Fire” and includes a QR code in the lower left corner, with copy that reads: “Scan the QR code with your smartphone to view styles, share, and become a Facebook.fan.”

This YouTube video talks about the ad and gives a good, brief, overview of the use of QR codes.

“Hearts on Fire” use of the code is a good example, I think, of illustrating how these simple codes can be used to easily provide additional information to consumers while sending a signal that the company is “techno-savvy.”

Have you seen example of QR codes in use? Would love to hear about other examples – please share!

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