At least once a week – maybe more often – I’ll have a prospect or client say to me: “I can’t understand why the media won’t run a story on my…” Well, there may be a number of reasons.
Here are 5: (more…)
Posts Tagged ‘getting media coverage’
What You May Be Doing Wrong When You’re Pitching to the Media
Tuesday, June 24th, 2014Media Interview Tips: How to Get the Coverage You’re Hoping For!
Thursday, June 5th, 2014After all of your hard work to interest an appropriate media channel (one that reaches your desired target audience) in a story about you or your business pays off, the work is just beginning! It may be hard to believe, but getting the interview is often the easy part — doing a good job during your interactions with the reporter is the really tough part. It’s what determines whether or not your name and information will ever see the light of day.
When we conduct media training, here are the general tips we share: (more…)
Media Pitch Best Practices: Your Name in the News!
Thursday, April 11th, 2013At least once a week – maybe more often – I’ll have a prospect or client say to me: “I can’t understand why the media won’t run a story on my…” Well, there may be a number of reasons. Here are 5:
(more…)
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